Size chart managementLooksize - Virtual Fitting Room for E-Commerce
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Looksize - Virtual Fitting Room for E-Commerce
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We help stores increase conversion rates by 25% and reduce returns by 32% by helping their customers find the correct size and fit just in one click using our virtual fitting room. The Looksize virtual fitting software integrates into your e-commerce platform seamlessly, analyzes the customers' measurements, and matches them perfectly with sizing charts. This solution not only makes your customers more confident in their purchase decisions but also improves their overall shopping experience, which boosts customer loyalty.
The LookSize virtual fitting room app consists of two main components: the Sizing Widget and the MySize Button: The Sizing Widget prompts customers to type in their body measurements and get size recommendations depending on the brand's size chart. With this tool, customers can pick the right size without any hassle. With the MySize Button, customers can add the suggested size to their shopping cart with just one click. Plus, their measurements will be saved for future purchases. This makes shopping so much easier which means fewer returns.
There are several options for determining the correct size in online stores:
Let's take a look at the advantages and disadvantages of each option. Size charts are probably the most popular option for sizing in online clothing and footwear stores. Is this option very convenient? No. This option has many disadvantages: different international standards that you need to understand; the need to write down or memorize the parameters you have measured; comparing the measured parameters with the corresponding size chart; etc.
In the best case scenario all the measurements will indicate the same size. If this is not the case, you will have to determine yourself which size fits you better by taking into consideration: ease over body, your preferences for a tighter or looser fit and the streachability of the fabric. In some cases the garment will not fit your body well, no matter what size you select.
Customer support is perhaps the most inconvenient option, because you need to call a stranger, provide him/her with information about your measurements, and this person will determine which size will suit you based on certain information. This is both an additional cost for the store and a difficulty for the user. And, of course, you need to remember that it is not always possible to make a phone call.
Online fitting rooms are the most modern and progressive option that is actively developing and is used on many popular online clothing and footwear stores. Choosing the optimal size with the help of online fitting rooms is as simple as possible, and any buyer can do it in a matter of seconds with a few clicks.
| Indicator | Online fitting room | Sizing charts |
|---|---|---|
|
Average purchase conversion |
2,4% | 0,9% |
|
Average number of returns |
<14% | >20% |
|
Sizing speed |
instantly | > 4 min |
|
Number of fittings per session |
14,2 | 2,4 |
|
Determining the size without a measuring tape |
Yes | No |
|
Ability to determine size for family members or friends |
Yes | No |
|
Saving data for future purchase |
Yes | No |
|
Product try-on in a mobile phone |
Easy | Hard |
|
Customer service engagement |
Minimal | Extensive |
|
Determination of the optimal size |
Precise | Ambiguous |
And many more...
The term "virtual dressing room" has been out there for a while now, but not all online stores use this feature in their work. A digital fitting room is a great alternative to traditional in-store fitting rooms which allows customers to try on clothes from literally anywhere. This feature uses advanced technologies to simulate the fitting room experience with accurate size recommendations in mind based on body measurements.
This way, customers don’t have to physically go to the store to try the clothes on which reduces the time and effort. This clothing size visualizer also helps customers see how different sizes and styles look on their virtual avatar which makes sure your customers make the right decisions without the trouble of returns.
The sizing charts can be quite confusing. When buying clothes, focusing solely on numeric or alphabetical symbols isn’t the best option as the actual size depends on the clothes category, type, gender, person’s age, etc. No wonder, the clients feel frustrated when choosing size and usually refuse to buy or buy the wrong clothing item.
The Looksize online dressing room technology has a huge database of sizing charts from various brands, from well-known ones to smaller ones. Moreover, we make sure to update the database regularly with the latest sizing information, so the recommendations are always appropriate even when brands change their size charts. This means our online fitting room can give accurate size recommendations for each customer. Each brand's sizing chart is carefully added to the platform so that you can have exact size matches for a specific brand.
Looksize's app for clothes uses measurements you give and special algorithms to create a body profile. You give details like your height, weight, and measurements like your chest, waist, and hips. The system uses this info to create a profile that matches your body shapes and size.
Looksize’s algorithms take these measurements and compare them against brand-specific sizing charts, adjusting for any differences in fit or style. This precise approach allows the virtual fitting room to recommend the best size for each individual, ensuring a more personalized and accurate fit. The system can also refine its recommendations over time based on feedback and additional data, making the fitting process even more reliable.
The main reason for unsuccessful online purchases is that you have to focus on the photos presented online. But even the highest quality photo on the model from the catalog does not give an idea of what this thing will look like on a real person, whether it will suit them, given the peculiarities of the physique, appearance, etc.
We have a wide selection of brands (and we are constantly adapting our software to their new features), which is quite cool and interesting for our users - to instantly see what is available in their size. Our virtual fitting room is also available in a multi-user option: our users can create profiles for their loved ones in our application to determine their exact size and make good gifts.
Creating a profile on LookSize is extremely practical when using a smartphone when you do not want or cannot try on clothes while in the store. Our users simply check our virtual sizing recommendations and choose what to try on or just buy right away.
The LookSize virtual fitting room for e-commerce is full of cutting-edge features that make sure your customers get a smooth and fun online shopping experience:
The virtual fitting room technology uses a large database of sizing charts from different brands. When customers enter their body measurements, the system compares them with the brand's charts to give precise size recommendations. This reduces the number of returns because of sizing issues.
The online trial room for clothes integrates smoothly with a wide range of e-commerce platforms and content management systems. The setup process won’t disrupt the existing site functionality much, and LookSize team provides support to ensure a successful integration. This feature makes it easy for retailers and other businesses to add the online sizing tool to their online stores.
To make the whole process even faster, users can save the body measurements to their account. Customers have easy access to saved measurements during future shopping sessions which saves so much time re-entering data each time.
LookSize virtual fittings have many benefits that make online shopping better for customers:
Speed and Convenience
Customers can easily find their size without a measuring tape which makes it faster and easier to choose a size.
Data Storage for Future Purchases
Customers can store their body measurements for when they shop again. This makes shopping faster and easier next time.
Try-On Anywhere
You can try on clothes at any time from any device, whether you are at home or on the go.
Increased Confidence
Helps customers feel confident in picking the correct size, which means fewer wrong purchases.
Multi-Profile Capability
You can make profiles for family or friends which makes it easier to buy things for them. This way, you can be sure to get them clothes that will match their size.
Multilingual Support
The widget can be used in many languages. This is helpful for customers from all around the world.
Measurement Units
Lets users choose between centimeters and inches for measurements, depending on what they like better.
The LookSize virtual fitting solution brings many advantages for online clothing retailers looking to improve the shopping experience of their clients:
Reduce Returns
Reduces the number of items returned by 32% because it helps customers choose the right size. This means less returns and lower expenses.
Increase Conversions
Because of accurate size recommendations, satisfied customers can complete their purchases which boosts conversion rates by 25%.
Easy Integration
Easily works with any modern CMS, making setup quick and easy with almost no interruptions.
Higher Customer Satisfaction
Boosts customer satisfaction by providing more suitable size suggestions and a more personalized shopping experience.
Extended Time on Site
When customers know they won't pick the wrong size, they stay longer on your site. This gets them more interested in your products and might make them buy more.
Increase in Sales
Increases sales by making it easier for customers to buy and more likely for them to finish their purchases.
Higher Average Order Value
Because customers can be sure they will buy the right size, they usually end up buying more which increases the average order value.
Reduced Sales Team Workload
Now, sales associates can spend less time helping customers with sizes and more time on other tasks.
E-commerce owners choose LookSize because it is a reliable virtual fitting room solution that brings the online shopping experience to a new level. Because it improves customer satisfaction by giving accurate size suggestions, it leads to higher online sales and fewer return rates. Our widgets integrate easily with any CMS or e-commerce platform which means an easy setup process with minimal disruptions.
LookSize gives valuable insights into what your customers might like. It makes shopping much easier and updates its data regularly to ensure a consistent dressing room experience. Businesses of all sizes can use it easily because it can be adapted to match specific needs which improves both the customer's experience and the success of your business.